
In the heart of Houston’s vibrant food scene, Mama La’s Kitchen is a family-run brand that embodies tradition, warmth and the flavors of home. Now available at Food Town, it brings authentic Asian flavor straight to busy households across the city.
As Lunar New Year approaches, a season centered around family, togetherness and meaningful meals, Mama La’s Kitchen feels especially fitting. It’s a reminder that food isn’t just nourishment — it’s how traditions are honored, stories are shared and memories are made around the table. Let’s take a look at how Mama La’s began and what the brand is all about.
The history behind Mama La’s Kitchen began long before retail shelves and ready-to-heat meals. It’s a story shaped by resilience, heritage and hospitality — and it’s proudly rooted right here in Houston, Texas.
Kim Su Tran La, affectionately known as Mama La, immigrated from South Vietnam to the United States in 1980 with her husband and seven children. Just two years later, the family opened Kim Son Restaurant in Houston’s Asiatown. The restaurant quickly became a local favorite, known for its authentic Vietnamese cuisine and Texas hospitality.
The recipes Mama La perfected over decades, many of which were passed down through generations, served as the foundation for Mama La’s Kitchen. Today, they remain the heart of the brand’s products. They’re the comforting dishes traditionally shared during Lunar New Year celebrations, when families gather to reflect on the past and welcome the year ahead together.
As a Houston-based Texas brand, Mama La’s Kitchen has transformed traditional Vietnamese favorites into convenient products that fit into modern family life. Crafted with care and produced locally, they make it easy to enjoy bold, authentic Asian flavors without spending hours in the kitchen.
Whether you’re hosting family, celebrating Lunar New Year or just looking to add variety to your weekly dinner rotation, Mama La’s makes a great addition to the family table. Let’s take a look at some of the favorites you’ll find on shelves at your neighborhood Food Town.
Each product is prepared with the quality and care that made Mama La’s cooking famous. And because they’re available on Food Town shelves, we make it easy to bring great flavor from a Texas brand with deep cultural roots straight to your table.

Busy schedules don’t have to mean boring dinners. Mama La’s products make it simple to create flavor-packed family meals with minimal prep. (And that’s a huge win for weeknights, last-minute gatherings or quick lunches!) Here are a few easy ways to work Mama La’s products into your routine.
With Mama La’s, flavorful family meals come together faster. That leaves you more time for what matters most: sharing stories and making memories around the table.
Lunar New Year is all about renewal, good fortune and togetherness, and food plays a meaningful role in every celebration. With its deep roots in tradition and family, Mama La’s Kitchen offers flavors that feel right at home during this special season. But don’t stop there — you can enjoy authentic cuisine all year long!
With a selection of Mama La’s products at neighborhood Food Town stores in and around Houston, we make it easy to bring authentic flavor into your kitchen — and make busy mealtimes a bit more manageable. Remember, Mama La’s Kitchen is more than food. It’s a story, a tradition and a taste of home in every bite. Stop by to try it for yourself soon, neighbor. We can’t wait to see you!
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